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Marketing & Sales

Social Media Assistant

Your social media, planned, written and scheduled — in your voice.

  • Drafts on your schedule
  • Written in your brand voice
  • You approve before anything posts
  • Pictures, video and music included
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Included in every plan · You approve its work before anything goes out

What it does for you

The Social Media Assistant keeps your feeds busy without taking over your week. Tell it how often you want to post and on which days, and it drafts on-brand posts for each platform you connect — captions, hashtags, pictures and short videos — and keeps your review queue stocked ahead of time.

You stay in charge. Every post waits for your approval by default, and you can edit anything before it goes out. When you trust it, you can let a platform publish on its own — and anything the assistant isn't confident about is still held back for you.

How it works

  1. Connect your accounts

    Link the platforms you post to: Facebook, Instagram, LinkedIn, X, Threads and YouTube. Instagram needs a professional account (Business or Creator).

  2. Set your rhythm

    Choose how many posts a week, on which days and at what times. The assistant plans around it.

  3. Review the drafts

    Drafts arrive in Review ahead of time. Edit the caption, swap the picture or ask for a rewrite.

  4. Approve and relax

    Approved posts are scheduled to your calendar and published on time.

Key features

Drafts you can see before they post

Every draft is previewed exactly as it will appear on each platform. Edit the caption, ask for a rewrite, add text on a picture, trim and join video clips or add music, then approve.

A review queue that is never empty

The assistant drafts ahead of your schedule, so there is always a week of posts waiting for a quick yes, a tweak or a no with a reason it learns from.

Everything on one calendar

See what is scheduled, published and waiting across every platform. Drag a post to move it.

Pictures without the hassle

Upload your own, choose a free stock photo or video, use a branded graphic in your colours, or generate an image with AI. Your library is shared by all your assistants.

Questions

Will it post without asking me?
Not unless you switch that on for a platform. By default every draft waits for your approval. Even when publishing without review is on, posts appear on your calendar first and anything the assistant isn't confident about is held for you.
How does it learn my style?
From your setup answers — your brand voice, topics and rules — and from the reasons you give when you reject or edit a draft. It turns your corrections into rules it follows next time.
Does it use tasks?
Each drafted post uses one task, however many platforms it goes to. An AI image adds 1 task, an AI video 20 (on the Busywork Buster plan) and an AI music track 20 (12 if you share it with the Be More Swan community). A post to X with a link uses 10. Your own uploads, stock media and branded graphics are free.
Which platforms can it post to?
Facebook Pages, Instagram, LinkedIn (your personal feed), X, Threads and YouTube. Instagram must be a professional account (Business or Creator) linked to a Facebook Page, because personal Instagram accounts cannot be used. TikTok and LinkedIn Company Pages are coming soon.